Quote follow-up templates: email, text and WhatsApp
You sent the quote and heard nothing. Copy one of these, change the highlighted details, and send it. Short, polite, and about the job.
Practical notes for UK tradespeople. Not legal advice.
How to use these
A quiet quote usually means the customer is on another job, comparing a second price, or waiting on someone at home. Give them one thing to answer.
Send the first on working day 3 after the quote, the next on day 7, the last on day 12, then stop.
Change the highlighted parts.
Keep the quote number and date in every message so the customer can find it.
Count weekdays from the day after you send. A quote sent on a Monday is followed up on Thursday (day 3), the Wednesday of the next week (day 7) and the Wednesday after that (day 12). A quote sent on a Thursday is followed up on the following Tuesday (day 3), the Monday after that (day 7) and the Monday after that (day 12). Send one note on each of those days, then leave it.
Swap the highlighted words for the real job: the customer's name, your quote number, the date you sent it, the address, and your own name, phone and business where they show. 07700 900123 is not a working line. Leave the rest of the wording. A short note is easier to answer than a second visit written out in full.
Use email when the quote went out as a PDF. Keep the quote number in the subject so the thread is easy to pick out later. Ask one thing. When the price or the work has to change, change the quote and send the new PDF. A new figure written only in the email is easy to lose.
The day 3 email checks that the quote arrived and that the lines make sense. Day 7 asks about the question they have been sitting on, and it offers a plain way to say yes. Day 12 names the date the price stands until, and it says this is the last note.
Working day 3
Subject: Your quote Q-104 for the bathroom refit
Hi Sarah,
I sent over quote Q-104 for the bathroom refit at 14 Elm Road on Monday 12 October. I wanted to check it arrived and that it all makes sense.
If anything is unclear, or you would like a line changed, just reply and I will sort it.
Thanks, Dan Dan Price Plumbing, 07700 900123
Change: name, quote number, date, job, phone, business name
Working day 7
Subject: Quote Q-104: any questions?
Hi Sarah,
Just following up on quote Q-104 for the bathroom refit. People often have a question about one line or about timing. If that is you, reply here or call me on 07700 900123.
If you want to go ahead, reply "go ahead" and I will send over start dates.
Thanks, Dan
Change: name, quote number, job, phone
Working day 12
Subject: Quote Q-104: last check from me
Hi Sarah,
This is my last check on quote Q-104 for the bathroom refit, so I will not keep chasing you. The quote is valid until 11 November.
If the timing is not right or you have gone another way, no problem at all. A one-line reply helps me plan my diary.
Thanks, Dan
Change: name, quote number, date, job
Text message templates
Use a text when you already have their mobile and they can place the job without the PDF open. Each note below stays within 160 characters, spaces included, so it sends as one text. Days 3, 7 and 12 match the emails, and the day 12 text is the last.
Working day 3
Hi Sarah, Dan here. Did quote Q-104 for the bathroom at 14 Elm Road come through OK? Happy to answer any questions.
Change: name, quote number, job
115 characters
Working day 7
Hi Sarah, any questions on quote Q-104? If you want to go ahead, reply YES and I'll send start dates. Dan
Change: name, quote number
105 characters
Working day 12
Hi Sarah, last check from me on quote Q-104. It's valid until 11 Nov. No problem if you've gone another way. Dan
Change: name, quote number, date
112 characters
WhatsApp templates
On WhatsApp you can attach the PDF again, which helps when the email has been buried. The wording can be a little warmer. Keep one purpose in each note. If they want a line changed, update the quote and send the file. A price agreed only in the chat is hard to find later.
Working day 3
Hi Sarah, it's Dan from Dan Price Plumbing. Just checking the quote for the bathroom refit came through OK (Q-104, sent Monday). I've attached it again here in case it got buried. Any questions, just message me.
Change: name, quote number, date, job, business name
Working day 7
Morning Sarah, any questions on the bathroom quote? Happy to talk through any line, or the dates. If you'd like to go ahead, just say and I'll send a start date.
Change: name, job
Working day 12
Hi Sarah, last nudge from me on Q-104, I won't keep messaging. The quote is valid until 11 November. A quick yes, no or not yet would really help me plan.
Change: name, quote number, date
Special cases
These cover a job that has already moved past silence: a choice still open after the visit, a customer who asked for time, a quote close to its end date, or a no. If the day 12 message has already gone, wait until they write back before you send one of these.
After a site visit, waiting on the customer's decision
Name the decision you are waiting on. In the example the tiles stay an allowance until they pick one. When they reply, update that line and send the quote again.
Hi Sarah, thanks for showing me round on Monday. Quote Q-104 is with you. The one thing I need from you is the tile choice, as that line is priced as an allowance until you pick. Let me know and I will update it.
Change: name, quote number, date
Customer said they would think about it
They asked for time. Tell them the date the price stands until. Offer two stages, or one line taken out, only when you can actually do that on this job.
Hi Sarah, no rush on quote Q-104. So you know, it is valid until 11 November. If it helps, I can split the job into two stages or take a line out. Just say which.
Change: name, quote number, date
Quote close to its valid-until date
Send this while the date is still ahead. After the date, recheck material prices and send a fresh quote if they still want the work.
Hi Sarah, quick note that quote Q-104 for the bathroom refit is valid until 11 November. After that I would need to recheck material prices before booking. Let me know if you would like to go ahead before then.
Change: name, quote number, date, job
They chose someone else
Thank them in one or two lines and stop. The note closes this job. It leaves your number with them for a later one.
Thanks for letting me know, Sarah, I appreciate it. Good luck with the bathroom. If anything comes up in future, you have my number.
Change: name, job
When to stop
After the third message, stop chasing. If they come back later, check the valid-until date on the quote first and reprice if it has passed.
The app reminds you on working days 3, 7 and 12 after the quote is sent, then stops. Each reminder has the follow-up message already written. Quotes are valid for 30 days by default, and you can change the date. Speech recognition runs on your iPhone, and there is no account to create.
First 3 quotes free, with no watermark. Then £22.99 a month or £179.99 a year through the App Store.
Builder, plumber and electrician quotes use the same follow-up notes. The layout of the quote changes with the trade. The message still names the quote number and the job.
Send the first on working day 3 after the quote, the next on day 7, and the last on day 12. Count weekdays from the day after you send. A Monday quote gets its first note on Thursday. After the third message, stop.
What do I change in the examples?
Change every highlighted part: the customer's name, the quote number, the dates, the job, and your name, business and phone where they appear. The samples use Sarah, quote Q-104, a bathroom refit at 14 Elm Road, Monday 12 October, 11 November, Dan Price Plumbing and 07700 900123. That phone number is not a working line.
What if they reply after I have stopped?
Check the valid-until date on the quote first and reprice if it has passed. If they say they chose someone else, thank them and stop. That reply is not another chase.